When you upload videos to social media platforms like Tiktok or Kwai, it is shown to a test audience so that the app can gather enough information about your video’s predicted performance. If your video doesn’t reach a vast audience, you should try these steps:

  1. Try to make your videos between 6 and 8 seconds. Videos between 6 to 8 seconds get %36 more retentions than others. Which will tell the algorithm that people are interested in your content.
  2. Find related and trending tags from the discovery tab. Try not to use unrelated tags on your videos which might hurt your retention.
  3. Try to upload at least one video a day. The more videos uploaded, the more visibility the algorithms will give you.
  4. Don’t use other social media platforms’ logos on your videos. A real moderator will check all the videos you upload to Instagram, TikTok or Kwai. These moderators might be hiding your videos if they see those logos.
  5. Did you delete videos from your profile? Deleting videos from your profile hugely corrupts the algorithm of social media platforms. Don’t delete videos if it’s not crucial.